Google Ads: Stand Out This Season
A campaign sharing insights with retailers on how to stand out ahead of the holidays
Challenge
When the world moved online due to COVID-19, Google Ads wanted to show retailers how to reach potential customers ahead of the holiday shopping season.
Solution
We created a campaign sharing insights on how retailers could optimize their online storefront and stand out across the web using Google Ads.
My Contributions
Positioning & Messaging, Creative Direction, Art Direction, Copywriting
Agency & Production
Executive Producer: Sarah Farrand
Creative Director: Chris Duncan
Account Director: Sara DeViney
Producer: Deidre Schoo
Design + Animation: &Orange